Gaping Void: Despre blogging

Hugh MacLeod – caricaturist, blogger și antreprenor, despre blogging la finalul anului 2010:

1. Blogs work SUPERBLY if you have great content. It’s when they don’t that people bitch & moan about the medium. That was true ten years ago, when I started blogging, and it’s still true today.

2. Great content is really, really hard to make. That’s why so few blogs have it, but that’s not the medium’s fault. The same is true for any other media.

3. It’s OK to sell something on your blog. We’ve all got a living to make.

4. No, I’m not keeping up with your blog. Like a good friend said to me a couple of years ago, “Man, I don’t even have time to read the blogs of my good friends anymore.” Ditto with me. Heck, it’s hard enough keeping up with my good friends’ Twitter streams.

5. Time to quote Shirky again: “So for­get about blogs and blog­gers and blog­ging and focus on this — the cost and dif­fi­culty of publishing abso­lu­tely anything, by anyone, into a glo­bal medium, just got a whole lot lower. And the effects of that inc­rea­sed pool of poten­tial pro­du­cers is going to be vast.” -CLAY SHIRKY in 2004.

6. Facebook? Twitter? Who cares? The latter two are easy. Like I implied earlier, blogging is hard. Writing is hard.

7. My faith in the power of blogging is still as strong as ever. That doesn’t mean I find it any easier.

8. Focus and Continuity are key.

9. No, it’s not too late to start blogging.

10. I don’t intend to quit blogging any time soon.